Build license-free content, brand awareness, engagement & reach.
Using Instagram, ApexDrop activated 100 micro-influencers with PACT organic apparel to post branded content and messaging into their Instagram feeds. The strategy has increased brand awareness in addition to high-quality sponsored content. Conversion opportunities were created on social media based on core consumer traits. Also, select influencers cross-promoted content to other social media networks improving SEO, reach and social discovery.
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